by MGI Staff | Jan 23, 2025 | Marketing
Tips for making campaigns look big-budget on a shoestring Introduction A few years ago, I walked into a small pizzeria that had just launched a grand opening “campaign.” Their big marketing move? An 8.5×11-inch flyer slapped onto the window, with a pixelated logo...
by MGI Staff | Jan 22, 2025 | Email
Introduction Picture a centuries-old monarch who has ruled the land for ages—wise, respected, and undeniably powerful. Yet, with every passing year, a new challenger steps forth claiming to be the next big thing: social media, SMS campaigns, AI-driven chatbots, and...
by MGI Staff | Jan 22, 2025 | Marketing
Introduction Remember the smell of freshly baked chocolate chip cookies wafting through your kitchen? You eagerly grab one, only to discover—to your horror—that the cookie jar is empty. That fleeting disappointment encapsulates the current digital advertising...
by MGI Staff | Jan 21, 2025 | Social Media
Introduction TikTok: the land of viral dances, quirky memes, and inexplicably catchy soundbites. What started as a platform for lip-syncing teens has exploded into a cultural juggernaut with over a billion users and massive influence on consumer behavior. In 2025,...
by MGI Staff | Jan 20, 2025 | Marketing
Introduction There’s a lot of noise about artificial intelligence (AI) these days. Some folks are convinced it’s here to steal their jobs, while others are certain it’s going to take over the world—probably after it finishes binge-watching your Netflix...