by MGI Staff | Feb 6, 2025 | Marketing
Simplifying analytics tools to uncover actionable insights Imagine being a small business owner standing in front of a giant dashboard, its screen awash with colorful charts and numbers that look more like modern art than actionable information. One moment you’re...
by MGI Staff | Feb 4, 2025 | AI, Marketing
A roundup of helpful tools for Small Businesses on a budget Introduction Imagine you’re the owner of a small neighborhood bakery, fighting to stand out against big-name chains with enormous marketing budgets. Every day, you juggle multiple roles—from baker to...
by MGI Staff | Feb 1, 2025 | Marketing
Introduction In 2019, Starbucks launched an AI initiative called “Deep Brew” to refine its personalized marketing efforts—an example of how artificial intelligence can supercharge business growth when used correctly (Forbes, 2019). AI’s ability to rapidly analyze...
by MGI Staff | Jan 30, 2025 | AI, Email, Marketing, Social Media
Tools and tips to streamline marketing without losing the human touch Introduction Picture this: you’re wearing ten hats at once—bookkeeper, sales rep, social media manager, customer support, and maybe even in-house barista for your small team. Meanwhile, you know...
by MGI Staff | Jan 26, 2025 | Marketing
Budget-friendly ways to boost visibility with video content Introduction Imagine you run a cozy local bakery. Each morning, you carefully set out pastries so enticing they nearly sell themselves—except that only the neighbors know you exist. Now, imagine putting a...
by MGI Staff | Jan 23, 2025 | Marketing, Social Media
A look at the rise of hyper-targeted influencer marketing Introduction Imagine scrolling through social media in 2015. Your feed might have featured a Hollywood A-lister endorsing a perfume or a global pop star launching the latest fashion line. These celebrity...