by MGI Staff | Jan 23, 2025 | Marketing, Social Media
Practical tips for leveraging AI tools to craft compelling content Introduction Picture this: You’re a busy bakery owner who wakes up before dawn to roll out dough, greet early-bird customers, and check inventory. By the time you finally sit down to tackle...
by MGI Staff | Jan 23, 2025 | Marketing
Tips for making campaigns look big-budget on a shoestring Introduction A few years ago, I walked into a small pizzeria that had just launched a grand opening “campaign.” Their big marketing move? An 8.5×11-inch flyer slapped onto the window, with a pixelated logo...
by MGI Staff | Jan 22, 2025 | Marketing
Introduction Remember the smell of freshly baked chocolate chip cookies wafting through your kitchen? You eagerly grab one, only to discover—to your horror—that the cookie jar is empty. That fleeting disappointment encapsulates the current digital advertising...
by MGI Staff | Jan 20, 2025 | Marketing
Introduction There’s a lot of noise about artificial intelligence (AI) these days. Some folks are convinced it’s here to steal their jobs, while others are certain it’s going to take over the world—probably after it finishes binge-watching your Netflix...
by MGI Staff | Apr 1, 2024 | Marketing
Affiliate marketing can be an effective monetization tool for many niches Editor, MGI March 2023 Affiliate Marketing is a marketing model in which third-party publishers promote a merchant’s goods or services and receive a percentage of the sales or web traffic...
by MGI Staff | Mar 28, 2024 | Marketing
What is Marketing? A 30,000′ View of Building Value and Relationships Editor, MGI March 2023 What is Marketing? Marketing is the process of creating value for customers and building strong customer relationships to capture value in return. It involves...